Editor’s note: This is a guest post by Daniel Matthews who is a writer with a passion for tech and business. The customer’s experience determines how they define your business—how they view what you do. This experience, in a word, is ongoing. It starts when they first hear about you, or when they first experience you.…
Editor’s note: This is a guest post by Abhyudaya Tripathi who is a digital marketing expert Technological advancement has brought a new dawn to the world of business as e-commerce has dominated the market for over a decade. Thus, no wonder why companies have jumped into the business of online selling. However e-commerce is not just buying…
Editor’s note: This is a guest post by Jabed Hasan who is a Digital Marketing Specialist at Mountnow Creating a high converting landing page is not an easy task, and having an effective landing page for a website is crucial from a business perspective. If a website has a high converting landing page, then it would generate…
Editor’s note: This is a guest post by Khalid Saleh who is co-founder and CEO of Invesp Conversion Optimization A survey by Adobe shows that 53% of businesses spend less than 5% of their total marketing budgets on conversion rate optimization efforts. And about 35% of these businesses reported less than 1% of conversion rate,…
Editor’s note: This is a guest post by James Hein who is a web developer with 10 years experience. With around 13% websites using Magento for their eCommerce purposes, Magento becomes world’s second most used platform for eCommerce solutions. Considered as one of the ideal most platforms for intensified functioning and foolproof customizing, Magento becomes…
We talk a lot about how you can optimise your conversations on our blog – and that’s because we want you to get the most out of the organic traffic you’re attracting to your e-commerce website. By converting more of your existing traffic, you’re able to increase your revenue without having to spend massive amounts…
Holiday season is upon us and for most online businesses this represents a huge opportunity as everyone’s rushing to get their gifts on time and browsing online for the best deals. It’s also when online shops generate the majority of their annual revenue – making it the most important period for businesses. But with everyone running their…
Assumptions are easy to make, and if you’re not running tests to further optimise your website you’re merely just guessing. To take the guesswork out of the equation, you’ll want to run a variety of A/B tests to discover what exactly yields the highest conversion rate for your e-commerce website. However, bear in mind that each…
Editor’s note: This a guest by Arthur who is a Conversion Rate Specialist at AB Tasty One of the most effective ways to convert visitors into customers, and retain them as regular customers, is to earn their trust. When customers trust you, your sales will grow – and that’s true for brick and mortar shops as well as digital businesses.…
Redesigning a website to improve conversion rate can be a difficult task. Maybe you want to redesign your entire website or just parts of your website but how do you find out what needs to be redesigned? Which are the changes you need to make to help you improve conversion rate? The secret to redesigning web pages…