London and Berlin seem to always be making the headlines when it comes to startups. And for good reason too, as they’ve produced some successful startups the past years, such as MOO, SwiftKey, SoundCloud and 6Wunderkinder. But while these cities generate most of the buzz in the startup community, that doesn’t mean they’re the only…
Editor’s note: This is a guest post by Marta Wadsworth who is part of the Marketing Team at Userlike Your relations with your early customers are the foundation for sustainable startup growth. Early customers are the ones who proof or disproof your product market fit, or guide you to the direction of reaching one. They have (or should have)…
According to research by PwC, Generation Y (people born in the 80s and early 90s) will compose half of the workforce in 2020. However Generation Y (a.k.a. Millennials) are already quite established in the workforce today. And with startups and larger established corporations compete against each for the best talent – it’s important to know…
Just starting up, bootstrapped and looking for customers? Welcome to the world of every early-stage startup. So what can you do to get your startup in front of your target audience without having to spend a fortune on online advertising. Sure, you’ll get a boost for when you launch your product, but what about all…
It’s quite obvious why you should consider your customer’s feedback. You want to take the right decisions and you want to know if you’re still on the same page as your users. Great! Of course there are a ton of ways how to gather your customer’s feedback: it can range from a survey to in-depth…
Editor’s note: This is a guest post by Thomas Peham, who is a Marketing Manager at Usersnap When it comes to developing an ecommerce site, everyone is aware of the importance of testing the web pages before going live. Due to a variety of reasons, the testing process isn’t well prepared and executed in a…
Being at an online payments provider, we tend to come across many different online shops everyday. And it’s always refreshing when we come across something we haven’t seen before and concepts that significantly improve the buying experience. With so many online shops out on the web, shop owners can have a tough time standing out and…
Editor’s note: This is a guest post by Edvinas Mancas, who is Business Development Manager of Lithuanian startup BatCrab. Who could foresee Lithuanian economy transformation from a post Soviet industrial era to a very efficient, fast-changing and extremely profitable startup ecosystem?
Anybody who thinks startups are all about fun and free Red Bull is deluded! Sure we manage to play a game of table football at the office, but it’s back to work after recharging our batteries. Startups are about growth! And that usually includes a massive list of to-dos, very little time and limited resources…
Every year we publish a “Best of” series from the past year. We kicked it off last year with the Best Blog Posts Of 2013 – and with 2015 in full swing, it’s that time again to highlight the best from last year. Based on traffic and social media shares, here’s the best from the…