Editor’s note: This is a guest post by Marta Wadsworth who is part of the Marketing Team at Userlike The checkout is the most crucial moment for any online business, it is the focal point of all the marketing and business efforts. Nonetheless, there are still many websites that neglect their checkout page optimisation. There are many…
When you’re in a startup it’s very easy to get caught up in the thick of things – making time fly by so quickly and things easy to forget. This time last year we introduced Elektronisches Lastschriftverfahren (ELV) as a new local payment method for Germany. ELV is essentially direct debit, whereby merchants directly pull…
It’s hard enough creating content without having to worry about finding the perfect image for your blog post, website, or presentations. And the big question is always, “where do I find free high quality photos?”. Ideally you don’t want to break any licences and have any watermarks spread across them. And you also want to have the flexibility…
A new security flaw was discovered yesterday which affects the SSL 3.0 protocol. For a brief summary, the POODLE bug – which is Padding Oracle On Downloaded Legacy Encryption for short – makes it possible for third-parties (MITM = man in the middle attack) to access private data while you’re browsing online. Internet Explorer 6.0 on…
Hackathons are one of my passions. They remind me of my student days when I was pulling all nighters with my friends to finish up coding a project on time. Except you don’t struggle for a grade, you’re hacking for pleasure. And if you get a prize it’s icing on the cake. Don’t be mistaken.…
While it’s often multi-million dollar exits that grab all the headlines – it’s very easy to overlook some of the great work small medium enterprises (SMEs) are doing. In fact, the European Commission states 99% of all businesses in the EU are SMEs. What’s more, two out of three of the private sector jobs come…
When it comes to life in a startup, it’s very easy to get caught up in things and work long hours – after all you need to be growing each month. But as you know, finding the time to relax and stay healthy is challenging at times. When you think about it, most of your…
This guest post is written by John McCarthy, CEO of Taxamo, a service solution for the 2015 EU VAT changes, outlines the EU VAT compliance challenges that await online merchants on January 1, 2015. An estimated 250,000 EU e-service merchants will be affected by the EU’s new 2015 rules on how VAT should be applied…
If you’re like most people, you probably want to do everything in your power to increase sales. Whether it’s through search engine optimization (SEO) or old fashioned banner ads – the goal is the same: To convert as many visitors as possible into loyal paying customers. Naturally you’ll need people visiting your website before you…
Lets be honest. Content marketing is not easy! Sure, anyone can set up a blog, sign up for Twitter and open a MailChimp account. The challenging part however is creating relevant content your target audiences finds valuable and shares it along to their network. For a more thorough definition, Content Marketing Institute likes to describe it…